Personal Briefing Ideas & Trends

Posted: March 04, 1988

DIET-PILL ORDERS SEIZED. If you've sent away for the "Fat Magnet," don't expect it anytime soon. Pending a hearing, postal inspectors are impounding mail orders for the pill, nationally advertised as the "lazy way" to lose weight. A federal prosecutor says the company may be fraudulently promoting the pill, which it claims absorbs and flushes fat out of the body. The pill doesn't have Federal Drug Administration approval, but the company, which insists the pill is legitimate, says no approval is needed.

BIONIC EAR. A new, implantable hearing aid is proving to be music to many partially deaf ears. The Xomed Audiant Bone Conductor is particularly promising for those suffering from "conductive" hearing loss - damage or congenital problems in the middle ear. An area pioneer in Xomed implants: Alan S. Berger, who's on the staff of Roxborough Memorial, Chestnut Hill and Germantown Hospitals.

SPORTSMANSHIP. Sports don't necessarily make good sports. Competitive athletics - particularly contact sports - may hamper a preadolescent's moral development and lead to aggressive behavior off the field. That's according to researchers from the University of California and the University of Oregon.

HIGHER AND HIGHER EDUCATION. The current average yearly cost of college, with tuition, room and board, books and fees included: $5,789 at public institutions and $11,982 at private schools.

IN A LATHER. Are you an individualist or are you in the mainstream? If your soap is Dial, you're the latter. According to American Demographics magazine, Dial's the best-selling soap for men and women. Runners-up for men: Safeguard and Irish Spring. In second and third place for women: Zest and Coast.

SAY CHEESE. Holy cow! Five billion pounds of cheese are produced annually in the United States. Almost half of that is Cheddar. The average American eats more than 26 pounds of cheese per year.

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