RAISING THE STAKES Peter M. Carlino has quietly built a racing and casino empire in rural Pennsylvania that's still growing.

August 28, 2005|By Suzette Parmley INQUIRER STAFF WRITER

WYOMISSING, Pa. — One of the most powerful executives in the gambling world isn't from Las Vegas or Atlantic City.

He's from Germantown, and he rose to the top of the industry by cultivating Middle America. The folks at Peter M. Carlino's establishments don't have the bank accounts of high rollers, but there are a lot of them.

"We're the corner store," Carlino, 58, chairman and chief executive officer of Penn National Gaming Inc., said of the down-home brand of gambling provided by his Wyomissing company.

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Like his customers, there is nothing flashy about Carlino. He doesn't own designer suits. He drives himself to and from the airport. He will never have his own reality-TV show. "I don't need to see my name in lights," he said.

While he doesn't have the name recognition and the mega-watt ego of a Donald Trump or Steve Wynn, Carlino has quietly assembled a billion-dollar gambling empire after starting with a family racetrack in central Pennsylvania. Now, his company is about to assume a higher profile.

Penn National's $2.2 billion deal to acquire Argosy Gaming Co., of Alton, Ill., will double Penn National's size and make it the third-largest gambling company in the world, behind Las Vegas rivals Harrah's Entertainment Inc. and MGM Mirage. The deal is expected to close within the next two months.

Known as thrifty and deliberative, Carlino doesn't overbuild a casino for the sake of ego, those who work for him say. In an interview, he deflected questions about himself, preferring to give credit for the company's success to his top management team. He lets senior managers run their properties, and describes himself as "manic" about paying off debt.

"For me, it's a process of constantly scanning the universe in a fairly rigorous way to figure out what might be out there," Carlino said of his approach to growth, "or what's there that's not really available but we'll find a way to make it available."

Earlier this month, Carlino presented plans for a $240 million horse racing and slots complex in Grantville, just outside Harrisburg, at a closed-door session before the Pennsylvania Horse Racing Commission.

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