One big difference between Bookbinder's new outpost at the Jersey Shore and the Old Original operation in Old City:
Lower prices.
Entrees are in the $20s. The menu also contains more meat dishes than in Philadelphia, to mix things up, and there's a brick oven for pizza in the modern dining room.
"We're going to make this the local restaurant, based on local customers returning often throughout the year," says Bruce Schilder, the general manager of Bookbinder's of Linwood (1201 New Rd., Linwood, N.J.; 609-601-2270). Schilder, who joined owner John E. Taxin a few weeks ago, had spent 18 years as general manager at the Ram's Head Inn in Galloway.