Chima

This link in a Brazilian steak-house chain offers skewer after skewer of oversalted, overcooked meat.

September 21, 2008|By Craig LaBan, Inquirer Restaurant Critic

When you call to reserve a table for the churrasco meat-athon at Chima in Center City, a phone rings in Brazil.

It's an odd and unexpected transcontinental detour to Chima's corporate call center for that local number to travel. But it's comforting, I suppose, to know that this growing chain of upscale restaurants is so authentic, a reservationist somewhere in Minas Gerais is noting our arrival.

But authenticity, it turns out, is the least of my issues with Chima, which mimics a traditional Brazilian steak-house formula - down to the cheesepuffs, vast salad bar, and tableside skewer-craft of its gaucho servers - popularized by other all-you-can-eat Brazilian steak-house chains like Fogo de Chão.

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Chima's big problem is its inability to execute that formula with any consistent skill, which at a minimum of $50 a head, is disappointing. You can't phone in good cooking from Brazil, let alone Fort Lauderdale, Chima's American headquarters, where its corporate chef in charge of quality control resides.

One might hope for a certain value in the prospect of gorging on limitless quantities of grilled beef and salad. But that hope devolved quickly for us into a chewing chore, as skewer upon skewer of jarringly salty, mediocre meats paraded to our table.

Oversalting for the American palate is a common pitfall at churrascarias, where the Brazilian-born gaucho servers are responsible for both seasoning and cooking the skewered meats they carry through the restaurant. But Chima's gauchos were even more heavy-handed with the rock salt than I've experienced. Paired with a penchant to overcook most of the 17 cuts of meat and fish, precious few of these offerings left a good impression.

The best, by far, was the picanha, the classic churrasco cut of sirloin rolled along the grain into a half-moon. Sliced onto my plate, the round of meat was nicely pink and juicy, with a fat-ribboned crust that crackled like a heat-crisped halo.

Virtually every other skewer, though, brought a letdown, with the off-flavors of less than stellar meat that tasted either gamy (flank steak, leg of lamb), liver-y (filet mignon), or as dry as particleboard (parmesan-crusted pork loin). The plain chicken skewers were juicy, but the chicken wrapped in bacon (usually a treat) only amped the salt volume higher. Even a big slab of usually forgiving salmon was so overcooked it was chewy.

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