Vanity wines have become as essential as a nine iron to the golfer's portfolio, thanks to Greg Norman's success. Actors and DJs have gotten into self-labeled vino, too, as have hockey legends and major-league sluggers who are corking juice for their favorite causes.
But are they drinkable? After a 16-bottle tasting, I found a few pleasant surprises. But mostly, lets hope these celebu-vintners keep their day jobs:
The nice surprises
Greg Norman 2003 Reserve Coonawarra Cabernet Sauvignon (exclusively at Morton's steak houses, $15.95 a glass): I find Norman's less-expensive California series boring and generic, but this premium bottle from his Australian reserve cellar reminds why the Shark was so successful to begin with. This cab delivers a long drive of bold, dark Aussie fruit, with licorice and cedar spice and the depth of a serious wine.