Cheddar Bob, otherwise known as former Giants receiver Plaxico Burress, will be on E:60 tonight (ESPN, 7 p.m.). . . . A new site called fantasysportsinsurance.com is offering real insurance policies for your fake fantasy team. Yet another idea I wish I had thought of first. The founders are going to be rich. . . . I'm probably one of the few, but I kind of dig SportsNation on ESPN. Michelle Beadle is pretty good, and Colin Cowherd doesn't annoy me on TV as much as he does on the radio. And I like the fake phone calls. Good shtick. . . . For the last week or so, Comcast SportsNet has been teasing a "major announcement" about its lineup. I wonder if it will be something big or if CSN is simply tricking us to get our attention - sort of the way a carny overhypes the bearded lady so he can charge the rubes two bits a gander. If you're interested, the indefatigable Michael Barkann will make the announcement today at 6 p.m. FYI: The bearded lady is usually a hirsute dude dressed in drag. Sorry to ruin it for you.
Bad guys now just bad
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