Welcome America to get city services gratis

June 10, 2010|By Marcia Gelbart, Inquirer Staff Writer

With tempers still flaring over Mayor Nutter's decision to stop using city dollars to cover the cost of parades and street festivals, one event has been quietly allowed to get a free ride: Welcome America, the nonprofit group that is host to Philadelphia's Fourth of July party.

In the days after last year's celebration of the nation's birth, Welcome America's executive director vowed to repay City Hall $300,000 for crowd control, cleanup, and police and emergency-medical services.

That commitment was in keeping with a new and controversial administration policy that requires organizers of the Mummers Parade, the St. Patrick's Day Parade, and other traditional events to absorb the costs for city services. It was adopted as city revenue plunged amid the global financial crisis.

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"Absolutely," Welcome America executive director Melanie Johnson said at the time about repaying the city for expenses associated with the July Fourth parade, concert, and fireworks on the Parkway. "We're just like everybody else."

Not really, as it turns out.

In an interview this week, Johnson - who works for the Nutter administration as the city representative and as such is responsible for overseeing the new parade policy - said the $300,000 had not been repaid, and would not be.

Welcome America, Johnson said, is different from other nonprofit groups that sponsor signature city events, such as this weekend's gay-pride parade, the annual Steuben Day Parade, and the Mummers Parade.

"When it comes to the Fourth of July, it's not just a city event, but a national event celebrating the birth of our nation," she said.

Doug Oliver, the mayor's spokesman, agreed.

Oliver explained that given Philadelphia's budget troubles in early 2009, "the thinking was we can't be giving these services for free, and at that point, that had to be the case across the board."

The administration later reassessed its decision, and it concluded it should in fact financially support Welcome America because "all eyes are on our city on the Fourth of July to see how America's birthplace is celebrating America's birthday," Oliver said. "That's no small thing.

"The bottom line from our perspective," he continued, "is Welcome America deserves special consideration because it is the city's event."

Consequently, City Hall will also cover expenses for city services related to this year's Welcome America celebration, an 11-day festival that begins June 25.

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