Orchestra's new plan: Advance or retreat?

September 14, 2010|By Peter Dobrin, Inquirer Music Critic
  • The orchestra's new music director, Yannick Nézet-Séguin (with a violin student), is well-liked, but has never headed a great ensemble.

The Philadelphia Orchestra is for sale. Not literally, of course. But as surely as if a sign were hanging outside the Kimmel Center, the orchestra's future belongs to those stakeholders willing to pay for it.

Listeners could seize ownership collectively. If last season's empty seats had been filled, the orchestra would have earned about $3 million more - not enough by itself to erase the $8 million operating deficit, but when you factor in the accepted equation that it's the fan actually attending concerts who turns philanthropic, the missing listener registers as a much more deleterious factor than a mere empty seat.

Story continues below.

The board missed a chance to avert this crisis long ago. Had leaders of the 1980s and '90s (many of whom are still calling the shots) put time and energy into raising an adequate endowment along with a new concert hall, the orchestra likely would not be running a deficit today.

Musicians themselves could take ownership - literally. Some orchestras are self-governing. If players have all the answers, as some claim they do, why shouldn't they argue that the staff be cut to near-zero while they take over ticketing, fund-raising, marketing, and tour logistics?

That's unlikely. But this is an unprecedented, put-everything-on-the-table moment. After decades of costs exceeding income, the orchestra has now decided that only profound change will bring a fix. In the coming months, a committee will fashion a new strategic plan covering everything from what the ensemble plays, to where, for whom, and how often.

As the strategic plan and labor talks overlap, musicians undoubtedly will press the board to donate more. The board will repeat its demand that musicians be paid less.

And the public? After more or less constant bad news since 1996, the general listenership seems to be suffering from crisis fatigue. If there is panic and despair at the specter of one of the world's great orchestras shrinking, possibly beyond recognition, I haven't detected it.

As an exercise in lowering expectations, recent revelations have succeeded wildly. The leadership has made it clear with numbers, charts and graphs - and with the threat of ignominy inherent in bankruptcy - that things can't go on the way they have.

1 | 2 | 3 | 4 | Next »
|
|
|
|
|