ANOTHER YEAR is ending with the region's two gaming jurisdictions still headed in opposite directions.
As Pennsylvania's casino industry continued its "rush" (as they say about hot players at the poker tables), Atlantic City's financial slide hit five years, with at least one survey suggesting revenue will continue to shrink through 2015. But say what you will about the East's original legal gambling kingdom, things are seldom dull in the beleaguered seaside entertainment capital.
Interestingly, AyCee's two biggest stories of 2011 were both forward-looking and optimistic in nature.
Key parts of New Jersey Gov. Chris Christie's master plan to revive the city were put into motion this year. What may prove to be most crucial was the transferring of $30 million in what were annual horse-racing subsidies to a new marketing entity called the Atlantic City Alliance. The alliance will operate under the guidance of Liza Cartmell, a former Aramark marketing honcho who recently became the organization's CEO. The town's promotional efforts have long been criminally underfunded; the money could be a game-changer.
