Byrnes said the Athleta customer is all about CYA - covering your assets - after a workout. Hence the Contender skirt ($74). "It's a skirt with a capri and it's connected to one garment," Byrnes noted. It's not only cute, it features a removable water-resistant pouch, to keep cash dry, as well as mesh behind the knees for breathability and mobility. Out running early in the morning or at night before daylight savings time? This piece has reflective detailing. www.athleta.com
Mirror, Mirror: Looking good at the gym, and later
Apparel firms turn out stylish workout wear that could help in keeping the get-fit vows.
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Under Armour
Known for keeping athletes toasty in cold weather, Under Armour introduced a new sports bra, the ArmourBra ($57.99). The bra is engineered to help athletes keep their assets together, and we can see the racer back under tanks and dresses. "We tailored the bra to each woman with a band and cup-size coding system," said Adrienne Lofton, Under Armour's senior director of women's marketing. "Each size features a gel back, closure system, and is constructed to be the ultimate in support and shape." www.underarmour.com
Lithe Wear
The Lithe Method is about keeping your body toned through dance and cheerleader moves. So it's no wonder that the clothing, by local designer Bela Shehu, is sleek. Leather leggings ($95) are wickable and tanks such as the Mojo Vented Top ($95) can be layered under sports bras or under blazers. www.lithemethod.com
lululemon athletica
The best thing about lululemon gear is that it allows for maximum movement. That's very important when you are running in below-freezing weather. Brrrr . . . . One of the first companies to blend lifestyle with workout needs, lululemon wrote the book on functional fashion. We love their red Scuba hoodie ($108) because it's both aerodynamic - check out the deep hood and high collar - and warm. Best feature: thumbholes to keep sleeves down and hands toasty. We also must mention the emergency hair tie on the zipper. A ponytail always trumps a bird's nest, especially on the track. www.lululemonathletica.com
Contact fashion writer Elizabeth Wellington at 215-854-2704, ewellington@phillynews.com, or @ewellingtonphl on Twitter.
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