Jeff Gelles: Ask the app

Siri is intended to allow you to speak naturally and get stuff done - send texts, plan meetings. So, how’s she doing?

February 09, 2012|By Jeff Gelles, Inquirer Columnist
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  • Fans g rushed to the Apple Store for the release of the IPhone 4Gs - the only phone that will support Siri.
  • Fans g rushed to the Apple Store for the release of the IPhone 4Gs - the only phone that will support Siri. (ASHLEE ESPINAL / Staff Photographer )
  • Ask Siri a question and the Apple iPhone 4S app will give an answer that can be useful, hilarious, or maddening.

Siri and I have spent many weeks together. Yet the truth is, I hardly know her - or she, me.

For most of our time together, for instance, the Apple iPhone 4S's "intelligent assistant" liked to insist that I had a dozen homes, making me feel fleetingly like a plutocrat or presidential candidate. I'd ask her to "call home," and she'd say: "Which home? You have 12."

I finally straightened her out - removing all my old address-book entries that said things like "Dad home" did the trick - and we've since moved on. But Siri still turns haughty when I or one of my kids gets existential on her, asking, say, about the meaning of life.

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At least once she replied, "I believe there's an app for that" - a cheap laugh from the Apple techs. Other times it's: "All evidence to date suggests that it's chocolate," or a Sartre wisecrack: "I can't answer that now, but give me some time to write a long play in which nothing happens."

Siri, if you've been held captive by pirates for the last few months, is the built-in app that sets the latest iPhone apart from the competition. Integrated into the phone's Contacts, calendar and other features, Siri is intended to allow you to speak naturally and get stuff done - making calls, sending texts, scheduling meetings and reminders, and other typical smartphone tasks.

Speaking naturally with Siri can simultaneously be useful, hilarious, and maddening - so much so that exchanges with Siri have become a YouTube staple alongside adorable kittens.

Siri has even guest-starred, albeit with much literary license, on CBS's series The Big Bang Theory. And a hilarious but crude online video features Siri relaying angry messages between a feuding husband and wife. What can she do? Siri offers to look up nearby florists.

Of course, Siri can't actually do all the things people ask or imagine - not when popular notions of artificial intelligence are still driven by science fiction, especially the practically perfect computer on Star Trek or its malevolent cousin on 2001: A Space Odyssey.

But as an initial foray into artificial intelligence, Siri has impressed specialists in the field, who point out the enormous complexity of tasks that Siri often handles routinely - complexity that also explains why the Web is full of her documented fumbles.

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