Heeding God's Call, a religious-based group that has for years been trying to reduce illegal gun sales in the city, needs more people to pay attention and get involved.
Just last month, an 18-year-old shot himself in the head during a webcam chat. He reportedly thought the gun, apparently purchased illegally by his 22-year-old brother, was unloaded.
Heeding God's Call wants the public to be made aware of any retailers who knowingly sell guns illegally. That effort can be linked to a nationwide push to crack down on illegal gun trafficking.
In 2008, Mayors Against Illegal Guns and Wal-Mart created the Responsible Firearms Retailer Partnership, which asks stores selling weapons to follow 10 steps, including background checks of every customer and accepting only valid IDs.