Kenn Viselman, described in publicity materials as "the marketing visionary" of Teletubbies and Thomas the Tank Engine, has overseen writer Scott Stabile and director Matthew Diamond in presenting three brightly colored, oversize felty young friends along with a talking pillow, fish, window, and vacuum cleaner.
While it's tempting to call the plan cynical, the results are so ineffectual and disengaging that it may be better to call it just plain dumb.
Goobie, Zoozie, and Toofie get Schluufy some magic balloons for his birthday. When the balloons get away from them, they set off on an adventure around LovelyLoveville to get them back, aided by Ruffy, Windy, and J. Edgar (yes, he's the vacuum).
No more can be said of the story. Chazz Palminteri, Jaime Pressly, Cary Elwes, Christopher Lloyd, and Cloris Leachman appear in brief roles, all looking slightly confused and vaguely embarrassed.
The film, which has a curious 2009 copyright date, should have just stayed on whatever shelf it had been sitting on. Viselman describes it as "the world's first interactive movie" for the way it cues audiences to get up to dance and sing.
At a recent press screening, the youngsters in attendance lost steam at a steady clip, stopping with the standing and the sitting in favor of simply running up and down the aisles.
For the sake of the children, The Oogieloves in the Big Balloon Adventure should be allowed to quietly float away.
The Oogieloves in the Big Balloon Adventure * (out of four stars)
Directed by Matthew Diamond. With Chazz Palminteri, Jaime Pressly, Cary Elwes, Christopher Lloyd, and Cloris Leachman. Distributed by Kenn Viselman Presents.
Running time: 1 hour, 23 mins.
Parent's guide: G
Playing at: area theaters