1 in 5 voters declare their choice on social media: survey

Posted: November 07, 2012

If you're looking to preserve peace in your family when the holidays roll around this season, you may want to avoid social media today.

Politics - a best avoided flash point during Thanksgiving dinner - is, no surprise, the dominant topic today on Facebook and Twitter.

According to the Pew Internet and American Life Project, more than 1 in 5 registered voters have trumpeted which candidate will get, or got, their vote today on social media.

In addition, according to the Pew survey released today, nearly one in three voters have been urged by friends or family on social media to cast their ballots for either President Obama or Gov. Romney.

The Pew results were determined by phone polling from of 1,011 adults in the continental U.S. and had a margin of sampling error of ± 3.6 percentage points.

According to Pew, the difference in "partisan tilt," the number of Obama backers and Romney backers announcing their choices, is statistically insignificant.

Pew's conclusions on social media and voting should be obvious.

"Social media is a significant part of the process by which voters are talking about their ballot selections, especially younger voters," the organization determined and "Social media platforms have also become a notable venue for people to try to convince their friends to vote."

Contact Sam Wood at 215-854-2796, @samwoodiii or samwood@phillynews.com.

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