"We are really thankful to all our supporters and so happy to have reached our goal," Hurwitz, 33, who works for a local energy company, said Friday - four days after American Trench's campaign was featured in The Inquirer. He and childhood friend David Neill, 40, who also lives in Wynnewood and works in his family's painting business, created their coat company in February 2010.
Because their Kickstarter.com campaign runs through Jan. 31, they have adjusted their fund-raising target to $20,000 "so that we can hire technical experts and develop textiles in the USA," Hurwitz wrote in an e-mail. The tightly-woven cotton they are currently using for the shell of their coats is from Italy.
It was Hurwitz's London vacation in 2009 - during which he bought a trench coat - that prompted him to approach Neill about starting a company to make coats in the United States as a way to help revive domestic manufacturing.
From their swift Kickstarter.com results, it is obvious their Made-in-the-U.S.A. mission resonated. The customer from Poland "paid for the bulk of the international shipping and sent us a really nice note of support," Hurwitz said. In this country, orders were placed from New York to Seattle, with "strong support" from the Philadelphia region.
"The day of the article, our website [ www.americantrench.com] had 771 hits and ran out of bandwidth at one point," Hurwitz said.
Several veterans of the garment and apparel industry have reached out with encouragement, advice and contacts, he said.
Contact Diane Mastrull at 215-854-2466, firstname.lastname@example.org or @mastrud on Twitter.