The fever seems to have broken at Comcast Corp., as the nation's largest cable operator added TV subscribers in the fourth quarter of 2013.
For more than six years, Comcast shed more than two million TV subscribers as phone companies entering the pay-TV business, satellite-TV companies, and new Internet video providers chipped away at its customers.
Brian Roberts, chief executive of the cable giant, disclosed the development at a conference Tuesday in Las Vegas, without saying how many subscribers Comcast had gained.
The company is expected to release the actual numbers in several weeks with fourth-quarter earnings.
Dubbing it an "exciting reversal of trends," Roberts attributed the gain in part to Comcast's new X1 cloud-based channel guide, which has lowered customer churn - those who purchase and then drop the service. Roberts was speaking at Citigroup's 2014 Internet, Media and Telecommunications Conference.