Frank C. Videon Jr., 70, of West Chester, a Newtown Square auto dealer and lifelong practical joker who officiated at high school football games, died Thursday, June 12, at home after battling stomach cancer for more than a year.
His wife of 47 years, Carol, said Sunday that Mr. Videon's joking extended to a family rivalry between her husband, who ran a Chevrolet dealership, and brothers Steve and Wayne Videon, who ran a competing Chrysler-Dodge-Jeep dealership.
Mr. Videon bought newspaper advertisements poking fun at his brothers by putting their heads on turkeys or steers.
He liked selling and talking with people, and the dealership was a success, but General Motors forced him to close in 2009, his wife said. "He was shocked because he always won the customer satisfaction award," she said.