April 20, 2013 |
Philadelphia City Council President Darrell L. Clarke first proposed selling advertising on city property as a way to raise extra cash in November 2011, and he championed the idea again two months later from the stage at the Academy of Music before Mayor Nutter's second inauguration. Reporters afterward wanted to know if Nutter and the new Council president could get along, considering their past political animosities. If Clarke's municipal advertising proposal is any barometer, that relationship hasn't been going very well.
May 24, 2012 |
Philadelphia International Airport has awarded a $20.4 million, seven-year contract for airport advertising to Clear Channel Airports, of Allentown, the company said Wednesday. The company will install 76 large digital screens to display advertising, including thirteen 70-inch screens in baggage-claim areas and 50-square-foot digital walls on the overhead arches of concourses B and C, said president Toby Sturek. The city-owned airport will receive a minimum of $20.4 million over the seven years of the contract, or 60 to 65 percent of gross ad sales, if that amount is greater, under terms of a contract signed this month by Mayor Nutter.
September 6, 2013
The Sherman Antitrust Act has been used to prevent corporate behemoths from controlling the nation's railroads, fuel, and computer software. More recently - and questionably - it's been brought to bear on a less essential commodity: bus ads. But don't underestimate the power and importance of mass-transit marketing: The "unique moving billboards" that are SEPTA buses provide among the most "effective forms of advertising for legal services for small...
December 18, 2013 |
A lawsuit alleging that Lundy Law L.L.P., a worker-compensation firm based in Philadelphia, violated federal antitrust restrictions by locking up advertising on SEPTA buses and KYW drive-time radio has been dismissed by U.S. District Judge Cynthia Rufe. Rufe said Lundy, whose advertisements can be seen on buses throughout the region, had not breached federal antitrust laws because competitor Larry Pitt & Associates likely had other advertising options. At the same time, Rufe permitted Pitt to move forward with a claim that Lundy falsely stated in its advertisements that it handled Social Security disability claims when in fact it referred those cases to other firms.
September 26, 2011 |
Anthony J. D'Lauro Jr., 80, formerly of Blue Bell, a retired advertising executive and owner of DiNardo's Famous Seafood in Old City, died of pulmonary fibrosis Wednesday, Sept. 14, at Physicians Regional Hospital in Naples, Fla. When he was working in advertising, Mr. D'Lauro took clients to the original DiNardo's restaurant in Wilmington. He used to say he could gauge clients' personalities watching them cope with platters of hard-shell crabs, a daughter, Jane DiNola, said. In 1976, Mr. D'Lauro opened DiNardo's Famous Seafood at Third and Race Streets, with partners Bill DiNardo and Ralph Patrone.
July 23, 1986 |
The Philadelphia Industrial Development Corp. yesterday fired Earle Palmer Brown Cos./Philadelphia as its advertising agency and hired Shaeffer & Associates. The account is valued at $400,000 a year. Joan McCallion, PIDC's director of marketing, said the corporation decided to switch agencies because several employees at Earle Palmer Brown who had worked on the account no longer worked at that agency. She said their departure followed the change in the ownership and the name of the agency in 1984 - from Kalish & Rice to Earle Palmer Brown.
September 9, 2011 |
Richard S. Meyer, 96, of Melrose Park, a retired department store advertising executive who restored vintage telephones, died Wednesday, Aug. 31, at Abramson Center for Jewish Life in Horsham. Mr. Meyer began his career at 15, working in the advertising office at the Hecht Co. in Washington, his hometown. During World War II, he worked for Martin Aircraft in Maryland. After the war, he did advertising for Lansburgh & Bro. in Washington before returning to Hecht's as advertising manager in 1948.
October 23, 2013 |
Far from quietly settling their differences, two Philadelphia law firms locked in a dispute over the right to advertise on SEPTA buses have intensified their battle. Larry Pitt & Associates sued Lundy Law in U.S. District Court in Philadelphia in May, alleging that Lundy had illegally entered into contracts with SEPTA and other regional transit agencies giving the firm the exclusive right to advertise on the exterior of buses. Pitt accused Lundy of antitrust violations, and Lundy filed a motion asking that the suit be dismissed.
June 27, 2008
PLEASE take out those disgusting ads for "My Rich Uncle. " I read the paper during lunch, and nearly it looking at the picture of a couple missing the tops of their heads. I'm all for advertising, but do they think people are going subscribe to their company by grossing them out? I'm heaving just thinking about it! Lenise Johnson, Wilmington, Del.
March 14, 2015 |
What can brown do for you? It turns out a lot, according to a new marketing theme. Package-delivery giant United Parcel Service Inc., known for its brown trucks and uniforms, has a new global advertising campaign to let businesses know that it does more than deliver parcels. The 107-year-old company is replacing its marketing campaign, "We Love Logistics," with the slogan "United Problem Solvers," which will appear in TV commercials during the NCAA men's basketball tournament this month and in print and digital ads in the United States, China, Germany, Mexico, and the United Kingdom.