June 7, 2012 |
HOW MANY billboard owners does it take to snag a kidney? Ten — if one of them is an obedient son. Luckily for Aretha Swift, Thaddeus Bartkowski is a very obedient son. A few months ago, Bartkowski's mom was listening to KYW radio while driving and heard a story about Swift. Swift's kidneys had failed, but no one among her family and friends was a suitable match to donate a kidney to her. So she was placed on a waiting list to receive one from a cadaver or living donor.
May 24, 2012 |
Philadelphia International Airport has awarded a $20.4 million, seven-year contract for airport advertising to Clear Channel Airports, of Allentown, the company said Wednesday. The company will install 76 large digital screens to display advertising, including thirteen 70-inch screens in baggage-claim areas and 50-square-foot digital walls on the overhead arches of concourses B and C, said president Toby Sturek. The city-owned airport will receive a minimum of $20.4 million over the seven years of the contract, or 60 to 65 percent of gross ad sales, if that amount is greater, under terms of a contract signed this month by Mayor Nutter.
May 24, 2012 |
IN THE REGION Phila. airport awards ad contract Philadelphia International Airport has awarded a $20.4 million, seven-year contract for airport advertising to Clear Channel Airports, of Allentown, the company said Wednesday. The company will install 76 large digital screens to display advertising, including thirteen 70-inch screens in baggage-claim areas and 50-square-foot digital walls on the overhead arches of concourses B and C, said president Toby Sturek.
May 8, 2012 |
Dan Roitman's company is called Stroll , a most ill-fitting name. From a growth perspective at least, Stroll's evolution has been anything but a leisurely pace. Born 12 years ago in a Maryland dorm room, the Center City company is an impressive display of the potential of any small business, though perhaps in the extreme. In just the last year, its revenue has exploded from $17 million to $40 million, with another doubling expected by the end of 2012. Profit growth was 400 percent last year, Roitman said.
April 28, 2012
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April 5, 2012 |
SAN FRANCISCO - By all measures, it wasn't a good day for employees of Yahoo or USA Today : Pay was cut, and so were thousands of jobs. And it didn't matter that one was part of the supposedly bright digital future and the other allegedly a part of journalism's past. In his first three months on the job, Yahoo CEO Scott Thompson has imposed the largest layoffs in the company's 17-year history, reshaped the board of directors, picked a potentially disruptive fight with a major shareholder and sued Facebook for patent infringement.
March 23, 2012 |
Jeremy Bloom - former Olympic skier, Philadelphia Eagle, and nonprofit-foundation boss - has been raising millions for his next career: replacing corporate ad-purchase professionals with automatic ad-view and spend-tracking software. Bloom's company, Integrate, said this week that it has raised $11 million from Comcast Ventures, cable-TV mogul John Malone's Liberty Global, and the Colorado-based Foundry Group. Foundry also invested $4.2 million in 2010. Integrate says it helps advertisers mine today's complex media markets - in which Americans are split into many thousands of micro-audiences - by sorting the enormous piles of our browsing and shopping data collected by websites, media companies, and merchants and then using it to rank viewership and purchases that follow consumer exposure to ads. The system replaces people with software.
March 20, 2012 |
The professional team sports jersey in America is a holdout against advertising - how much longer will that last? At the NBA board of governors meeting in April, owners are expected to discuss breaking down the barrier. "It's more exploratory than - boom - we're flipping the switch," said NBA spokesman Michael Bass. "It's been a subject of ongoing conversation with our teams. " America's big four professional team sports - football, baseball, basketball and hockey - have let advertisers and sponsors put names on almost everything: stadiums, outfield walls, halftime shows, dollar dog night.
March 20, 2012 |
A plan to create a regional force to take over policing in the city of Camden - slowed by uncertainty over its feasibility and bitterly opposed by police unions - seemed to advance Tuesday as Camden County officials ran a newspaper advertisement urging potential applicants to send in their qualifications. The ad, placed by the county freeholders in The Inquirer and the Camden Courier-Post, asks those interested in joining the proposed new force to "submit a letter of interest.