September 26, 2011 |
Anthony J. D'Lauro Jr., 80, formerly of Blue Bell, a retired advertising executive and owner of DiNardo's Famous Seafood in Old City, died of pulmonary fibrosis Wednesday, Sept. 14, at Physicians Regional Hospital in Naples, Fla. When he was working in advertising, Mr. D'Lauro took clients to the original DiNardo's restaurant in Wilmington. He used to say he could gauge clients' personalities watching them cope with platters of hard-shell crabs, a daughter, Jane DiNola, said. In 1976, Mr. D'Lauro opened DiNardo's Famous Seafood at Third and Race Streets, with partners Bill DiNardo and Ralph Patrone.
September 9, 2011 |
Richard S. Meyer, 96, of Melrose Park, a retired department store advertising executive who restored vintage telephones, died Wednesday, Aug. 31, at Abramson Center for Jewish Life in Horsham. Mr. Meyer began his career at 15, working in the advertising office at the Hecht Co. in Washington, his hometown. During World War II, he worked for Martin Aircraft in Maryland. After the war, he did advertising for Lansburgh & Bro. in Washington before returning to Hecht's as advertising manager in 1948.
June 8, 2011 |
Philadelphia's online advertising business may lack the cachet of New York's Silicon Alley. But the region has its own "digital chops": It's home to Conshohocken-based Internet marketing agency PointRoll Inc. (owned by newspaper publisher Gannett Co. Inc. ), Center City-based online drug-marketing specialist Razorfish/Digitas , and other creative and specialty software firms with national clients, says Todd Miller , newly promoted boss at Archer Group , the Wilmington firm that builds online ads for JPMorgan Chase, Wawa, Herr's, American Water , and other big Philadelphia-area companies.
June 8, 2011 |
A bill that would create a commercial advertising district in the development dead-zone of Market East passed out of the Rules Committee Tuesday and appears headed for passage. The bill, championed by Councilman Frank DiCicco, is intended to spur development along Market Street between 7th and 13th Streets. That stretch was once the city's main shopping district, with department stores like Strawbridge & Clothier. But Market East has been in decline for decades despite hosting the Convention Center and being surrounded by vibrant areas like Chinatown and Independence Mall.
May 17, 2011 |
CHARLOTTE, N.C. - Fox won praise from NASCAR fans for using a split screen during its final commercial break of Sunday's race at Dover. It's the first time the network has done that during a NASCAR broadcast, although TNT does it during its broadcast of the July race at Daytona. "At this point, the fan feedback we've seen via social media has been very positive," Fox spokesman Lou D'Ermilio said. D'Ermilio said the idea to use a split screen was discussed last week, but became doable only when advertisers Sprint, FedEx and Pizza Hut agreed to share their screen time with race coverage.
January 17, 2011 |
Norma Testardi Pomerantz, 83, of Center City, a trailblazing advertising executive, died of an apparent heart attack Sunday, Dec. 26, at home. In 1967, Mrs. Pomerantz, who was then Mrs. Egendorf, tried to take a client to lunch at the Poor Richard Club, whose members were advertising executives. Though she was an account manager for an advertising agency in Philadelphia, she was turned away because she was a woman. "It was very embarrassing at the time," she told the Philadelphia Daily News in 1984, the year she became president of the Poor Richard Club.
November 10, 2010
Frances Klein Alberstadt, 82, of Plymouth Meeting, a former advertising manager and hospital volunteer, died of cancer Monday, Nov. 8, at Keystone Hospice in Wyndmoor. Mrs. Alberstadt, the daughter of a Philadelphia Daily News driver, graduated from Overbrook High School. She studied photography and then briefly worked with a commercial photographer. In the late 1940s, she joined Herbach & Rademan, in Chinatown. She became the electronics firm's advertising manager and produced its monthly catalog.
September 17, 2010 |
Got school bus? That could be the new refrain if a bill allowing New Jersey school districts to raise money by selling bus advertising moves successfully through the Legislature. The bipartisan measure, advanced Thursday by the Assembly Education Committee, would allow districts to sell ad space on the outside of buses they own or lease. The bill does not address bus service that has been outsourced, though committee members expressed interest in extending the measure to transportation contractors if the idea proves successful.
August 23, 2010 |
You've probably seen the Sponsor-A-Highway signs along the region's roads. Steven Singer Jewelers sponsors a mile of the Schuylkill Expressway, Club Risque beckons with pouty lips from I-95, and Gary Barbera calls you down to Dodgeland from his stretch of I-76. But the sponsoring ended more than a year ago. Since the program expired in March 2009, the sponsors haven't had to pay a dime for signs that amount to free advertising on the area's busiest roads. Under the Pennsylvania Department of Transportation's Sponsor-A-Highway roadside cleanup program, businesses paid a monthly fee - typically $300 - to a cleaning firm in exchange for the signs, each emblazoned with the cheery slogan "Pennsylvania Business Is Picking Up. " But the program ended when PennDot's contract with the cleaning firm, Adopt A Highway Maintenance Corp.
May 10, 2010 |
Last week, Sen. Arlen Specter's campaign bought thousands of ad minutes on Philadelphia black-oriented radio stations to air a clip of President Obama's praising him. And Phillies shortstop Jimmy Rollins made robo-calls to city Democratic voters saying that Specter has "proven he's on our team" by supporting the economic-stimulus and health-care overhaul. For Specter, surviving the Democratic Senate primary against Rep. Joe Sestak may well come down to his hometown, the city that launched his long political career in 1965, when he was elected district attorney - as a Republican.