March 8, 1990 |
Everyone knows that McDonald's serves up a pretty quick meal. Now it's serving up a quick classic of literature, a 30-minute animated version of Treasure Island that takes Ronald McDonald and his fellow registered trademarks (Hamburglar, Grimace and Birdie) from McDonaldland to a place that might be called Robert Louis Stevensonland. Just so no one confuses the two, this episode is called McTreasure Island, $9.95 from Hi-Tops Video. It's a well-intended tradition to render great literature more accessible to young readers, but this tape must be the ultimate in reductionism.
April 23, 1992 |
Seven-year-old B.J. Goodwin of Langhorne was among the crowd at Neshaminy High last week that came to be entertained by Ronald McDonald and a basketball exhibition by Philadelphia Eagles football players. The event was to raise money for handicapped children.
April 21, 1990
Moms and dads, tell your kids Kool Cat is coming back to school in Philadelphia next year, and that they can thank Ronald McDonald. They'll know what you mean. In case you're confused, Kool Cat is the cartoon-character mascot of a highly successful anti-litter education program that's being run at 50 public, private and parochial schools by PhilaPride Inc., the city's anti-litter advocacy group. The PhilaPride program has been given glowing testimonials from teachers and students, plus it earned the top award given last year by Keep America Beautiful Inc. in a national competition among similar education programs.
August 23, 2001
AMERICANS ARE outraged that McDonald's Monopoly game they thought might make them millionaires was rigged by an employee, of the firm the food giant hired, who set up a scam to claim the prizes. But that's nothing, compared to the real scandal: how fast food like McDonald's has contributed to an epidemic of obesity in the country. We in the United States have the highest obesity rate of any industrialized nation; more than half of all American adults and close to a quarter of all children are now obese or overweight.
July 25, 1993 |
Sometimes what you don't want is what you get at McDonald's. Ronald McDonald, dressed to the teeth and in full makeup, got it right in the face yesterday when a couple of animal-rights activists - one dressed in a cow costume - threw a cream pie at him to protest the corporation's dependence on beef. McDonald's uses 100 percent ground beef for its renowned Big Mac's and Quarter Pounders. During the brief scuffle around dinner time under the golden arches at 101 South 52d Street in West Philadelphia, Mr. McDonald, who was on a publicity stop, was approached by two hecklers.
December 4, 1990 |
Ronald McDonald lost his head in Bensalem last weekend. Vandals used a saw to decapitate a statue of the hamburger chain's famous clown early Sunday at the McDonald's outdoor play area at 1930 Street Rd. Bensalem Township Police Capt. Jack Robinson said an officer saw six teenagers around the restaurant at 3:45 a.m. When the officer investigated, he discovered the beheaded clown and a smashed plate-glass window near the drive- through area. Two animal figures that are part of rides in the restaurant's outdoor play area also were damaged.
August 8, 1991 |
Wednesday night is date night for Abbe Horswill, who is almost 4, and her father, Charles Horswill of Upper Gwynedd. On most Wednesdays, while Abbe's mother, Lynn, a speech pathologist, is working, father and daughter can be found eating cheeseburgers at McDonald's in the North Penn Market Place. And for a year and a half, it also was a safe bet that Abbe would be asking franchise owner Tom Frank of Ambler to build a playground at the restaurant at Sumneytown Pike and Valley Forge Road.
March 6, 2004
Before biting into why McDonald's recently decided to put its super sizes on a diet, let's all give a hearty "I'm lovin' it" to the fast food giant. This week, word leaked the chain was through with the big thing. Soon, say ciao to the Super Size (7 ounce, 610 calories) fries and Super Size (41 ounce, 410 calories) soft drinks at 13,000 McDonald's outlets in the United States. The changes are part of a nutritional transformation so radical, you wonder whether there soon will be ads showing Ronald McDonald doing Pilates.
September 16, 1994 |
More than 7,000 people are expected Sunday to attend the township's family picnic - the second annual Fall Festival at the middle school playing field. The event features food vendors, games, entertainment and contests. Co-chairman Mike Squyres, who started the festival, said a larger crowd was anticipated now that "residents know more about it. " About 6,000 attended last year. "We are holding the festival in the spirit of a township picnic," said Squyres, proprietor of the True Value hardware store in Wayne.
February 27, 1987 |
Flanked by the gilt-edged facade of a furrier's shop and the chrome and neon interior of a fashionable hair salon, the restaurant with the circus- yellow arches seemed an especially ironic target for a protest. And that irony was not lost on at least one speaker. "The golden arches of McDonald's are certainly not golden arches for those people working for the minimum wage," Thomas Paine Cronin, president of District Council 47 of the American Federation of State, County and Municipal Employees, said yesterday.