June 18, 1986 |
Despite opposition from state liquor control officials, Pennsylvania beer distributors won a preliminary round yesterday in their fight to tap the fast-growing market in wine coolers. By a 6-3 vote, the Senate Law and Justice Committee voted to approve legislation to give distributors the authority to sell wine coolers. Wine coolers are now sold only in State Stores. Wine coolers are a mixture of wine and fruit juices. Heavily promoted by their manufacturers, they have become the fastest growing part of the beverage market, a spokesman for the beer distributors said.