June 20, 1988 |
The latest monthly Arbitrends are out and two things jump off the page: Dance-oriented WUSL-FM (98.9), ever gaining in the ratings, continues to be headed for the top spot among the city's radio stations, and now seems all but certain to end the three-year reign of rock giant WMMR-FM (93.3). Adding insult to 'MMR's injury, WYSP-FM (94.1) morning man Howard Stern has eclipsed Philadelphia's longtime top-rated morning jock, 'MMR zoo keeper John DeBella. Granted, these are only "trends," not to be confused with the full-blown Arbitron quarterly ratings book that will be out next month.
May 2, 1991 |
HE IS: Bruce H. Holberg. HE DOES: Manage radio stations. HE SUCCEEDS: By knowing his market and promoting his product. When Bruce H. Holberg took over the helm of WUSL-FM in 1982, he had but one mission: to revamp the lackluster country & western station and vastly increase its listening audience. No easy task. At the time, WUSL was rated nearly at the bottom of all Philadelphia station rankings. Talk about coming a long way, baby. These days, Power 99 is the top-rated FM radio station in the city.
October 19, 1988 |
Horace the Taurus is having a miserable morning. The sexually potent horoscopologist and rapper/crooner, who arrived at WUSL (FM/98.9) last October along with new morning men Brian Carter and Dave Sanborn, is close to tears. Used to be, he tells Carter and Sanborn, that after he delivered one of his sensuous renditions of, say, "Turn Off the Lights" by The World Class Wreckin' Cru, his mailbox would be filled for days with panties and condoms sent by appreciative Power 99 lady listeners.
November 25, 1986 |
A native of India who owns a defense contracting company in Virginia has agreed to buy WUSL-FM (98.9), one of Philadelphia's top-ranked stations, for $32 million. Sharad Tak, who owns four television stations and an FM radio station, yesterday confirmed his preliminary agreement with LIN Broadcasting Corp., which bought the station in late 1975 for $1.4 million. Tak, of Potomac, Md., also owns S.T. Systems Corp., a government contractor based in Vienna, Va. In separate transactions, two other radio stations in the Philadelphia market, WTRK-FM (106.
July 15, 1988 |
It's official: Philadelphia has a new No. 1 radio station, urban- contemporary WUSL-FM (98.9), or Power 99 to its legion of young listeners. A bridesmaid in the ratings off and on for two years, Power 99 surged past rock giant WMMR-FM (93.3) in the all-important spring Arbitron quarterly- ratings book, released yesterday, to march past 'MMR to the altar for the first time in three years. The spring ratings also brought more interesting news: 'MMR's John DeBella has once again turned back a hard-charging challenge by WYSP-FM's (94.1)
April 23, 1991 |
If music be the food of love, disc jockey Tony Brown must be Cupid's personal chef. As host of The Quiet Storm, Power 99's Escoffier of aural affection airs his romantic music five nights a week. His baritone purr and seductive playlist have made him one of the city's most beloved DJs and the undisputed king of late-night radio. Brown did it again last week. In the winter Arbitron "book" released Thursday, his weekday show on urban-contemporary WUSL-FM (98.8) was again the most popular broadcast in its time period.
May 20, 1986 |
The pop song video "Sun City" clattered and jumped to its conclusion, and Denise Pullian called the audience of 200 frisky high-school students to attention. "What do you think the song is saying?" Pullian asked. "Na-na-na-NA-na-na!," shot back a wise guy, quoting the song's refrain. There was a serious, more polysyllabic message Pullian wanted to drive home to the Archbishop Ryan High School students: musical harmony can be interracial harmony. To demonstrate this, radio personalities from soul-and-rap-oriented WUSL-FM (Power 99)
January 23, 1989 |
Local lawyer Ragan Henry, through his wife, Regina, agreed in principal Friday to buy oldies station WFIL-AM (560) for just under $7 million, with an eye toward turning it into a talk, interview and information station. "That's my gut feeling right now," said Henry, who already owns 10 stations across the country. "But whenever we buy a station, we do considerable research to see what the market will bear. It also tells us to what degree we should aim to reach the black community or the community in general.
April 19, 1991 |
When Ben Franklin used a kite in his electrical experiment, he created quite a spark. These days, something else is sparking a lot of interest: Philadelphia's Fifth Annual Kite Festival, April 27 and 28. All kinds of kites will fly the skies over Belmont Plateau, from simple homemade models to huge Japanese battle kites requiring four people to handle. The two-day event will feature a variety of kite-flying contests, exhibits, kite-flying lessons, stunt-kite demonstrations, plus face painting, a food bazaar, appearances by local and "historical" celebrities and more.
January 6, 1989 |
The Eagle, officially, has landed. At No. 1, that is. Top 40 station WEGX-FM (106.1), the butt of local radio jokes only a year- and-a-half ago when it ranked 18th out of 25 stations, yesterday claimed the top spot among local stations, toppling traditional rock power WMMR-FM (93.3). WEGX, or Eagle 106 to its legion of fans, finished the fall quarterly Arbitron ratings book with a 7.9 percent overall share of the listening audience, just ahead of WMMR's 7.7 percent share. It was by far the strongest showing by Eagle 106, which finished in fourth place in the previous book, and the first time the station has ever led in the ratings.